SmartBrief Originals
Best practices, case studies and practical tips for social media and digital marketers.

A look at brand commerce and the rise of artificial marketing intelligence

As artificial intelligence strengthens, how will white collar workers be impacted?

A look at the main drivers of landing pages that convert

Personalization is today’s answer to providing a stellar customer experience designed to convert

Are you getting the most from your Facebook efforts? Here are some tips to give it a boost.

Adapt to digital marketing's evolution for the greatest engagement

Speed is necessary when it comes to fighting fraud

Self-driving vehicles will usher in a new era of digital marketing

What the Netflix original does right on so many marketing levels

3 ways retailers should be utilizing Instagram, according to COO Marne Levine

Following NRF's Big Show, read about three important ways Instagram's COO says retailers should be using the social media platform.

I've learned more from music than any business book and here's why

The benefit of optimizing for voice search is that it will help you rank in text search results too

Building a strong marketing business means building strong leaders

Marketers must treat voice search as a conversation content is provided based on context

How distributed ledger technologies help fill critical gaps in IoT